Display ads are a form of online advertising that conveys a commercial message visually using text, logos, animations, videos, photographs, or other graphics. They appear on websites, social media platforms, and apps, targeting users based on their previous online activities, interests, and demographic information to increase brand awareness and drive sales. Unlike traditional text-based ads, display ads catch the eye of the viewer, encouraging them to click through to a landing page or learn more about a company’s products or services. This visually engaging format helps businesses create memorable impressions and build stronger connections with potential customers. By leveraging sophisticated targeting options, display ads can reach the right audience at the right time, maximizing the effectiveness of your marketing campaigns.